Gold Filled Leather Works, a manufacturer and supplier of all kinds of leather products, established since 1913. Mr. J.B. Shah, owner, shares the story of success of his company and future plans with Franchise Mart.

Tell us about the vision behind the genesis of Gold Filled Leather Works?

Gold Filled Leather Works was started by Chandulal Shah in February 1913, while his younger brother Ratilal Shah and elder cousin Maneklal Shah joined him at a later stage. The trio could not find good accessories, so they started manufacturing fittings to suit their products in the name of the Gold Filled Metal Works. Very soon they started manufacturing leather goods in Dharavi and sold the items in their showrooms in Mumbai, Ahmedabad, Delhi, Pune, Burma, Colombo, Karachi, and exported to European Countries. Today the third generation is at the helm of affairs of the company.

Currently, we manufacture, supply and export all kinds of leather products like, leather key cases, leather belts, leather men wallets, credit card case, leather file cases, ladies wallet, leather travel bag, leather pouches, traveling bag, brief case and other useful Leather products.

What makes your designs special among others?
This has been the art and profession for the family for the longest time and with that we acquired experience. Along with personal involvement of each family member in taking care and offering best quality to buyers, we offer one of the widest arrays of quality leather products.

What motivated you to take the franchise route for the expansion of your business?
I want to take the growth of this business to new heights and share the almost 100 years of the history and experience with like minded people.

What are the mission and the vision statement of your brand?
Quality is the only thing we follow. We try and strive to maintain international standards with reasonable price.

Tell us about your market approach?
Our approach is to simplify things for our franchisees. We desire a minimum investment and minimum area so that more and more individuals can take the advantage of our successful franchise model. This is also consistent with our philosophy of making quality products available to more and more people at best and most reasonable price.

Brief us about the future plans of the Gold Filled Leather Works.
Today Gold Filled Leather Works is managed by the third generation and I know they will carry forward the vision of the founders and make quality products of leather available around the world. I hope the legacy of service, affordability and quality is carried forward by our subsequent generations.