The education and learning division of HCL Infosystems,HCL LEARNING, has announced its new partnership
with Big Bazaar offer HCL Learning products in their respective stores across the country.
It aims to offer Education through technology and reach students and parents directly through an organised trade channel, HCL Infosystems said in a statement.At major Big Bazaar outlets, the customers will be also be able to see a live demonstration of the product.As part of the tie-up with Big Bazaar,HCL has introduced a special offer MyEduWorld Marks Booster Pack: “1+1 Free” – launch offer(offer available for all grades except grades 5 & 7).The product aims at making learning fun and at the same time improves the student’s marks.
“The tie-up with Big Bazaar is part of our strategy to advance into the B2C space apart from our presence as a leading B2B learning solutions provider. Digital Learning is the way forward in the education space even as we see increasing usage of learning in mobile devices. Aiding in this trend is the availability of a disruptive product like MyEduWorld rich marks booster learning content that offers student scope for not only revision and practice but also a platform to continuously evaluate and improve their preparation levels for examinations. I am very positive that the availability of our products in retail will be another significant step in the growth of digital learning and students, teachers and parents will all benefit. ”said Mr.Rothin Bhattacharyya,EVP – Marketing, Strategy, Corporate Development, HCL Infosystems Ltd.