Maxwell Industries has announced that the Company Enters into an agreement with Eminence, a corporation and will launch formally French premium innerwear Brands Eminence in India. The Company had entered into an agreement with Eminence, a corporation, registered under the laws of Republic of France for manufacturing, distributing and selling the men’s & women’s Innerwear, Pajamas and socks under the Brand name “Eminence”

Maxwell Industries, makers of VIP Frenchie inner wear, said it has tied up with Eminence SA to market and sell the French firm’s undergarments in India, Nepal, Sri Lanka and Bangladesh. The company will soon begin test marketing of the premium products in Goa and Mumbai as part of its first phase of launch.