Apple has been looking to set up shop in India for quite some time now. In October 2019, it got the green light for the first company-owned company-operated Apple store in Bandra Kurla Complex (BKC), Mumbai, India.
As reported previously, Apple has leased around 25,000 square feet in Maker Maxity mall in BKC for its three-storeyed flagship store, which is said to be at par with the company’s stores in Hong Kong. Each of the three floors will serve a different purpose and will be dedicated to the experience and service center along with a retail franchise store.
Currently, Apple‘s biggest store in India is franchise-run and serves as a Reseller store, situated in High Street Phoenix, Mumbai. As to why Apple should double down its efforts in India, the answer is clear.
As per IDC, Apple is the numero uno player in the premium smartphone segment range of India and dominated the market with a 75.6% share in Q4 2019.
Related Post:
1. Thomas Cook India started outlet in telangana
2. Choice Hotels plans 11 new hotels in India in 2020
3. Future Group plans to open 7-Eleven franchise in India