Millie's Coookies to expand the brand through Master Franchisees. - Franchise Mart

Millie’s Coookies to expand the brand through Master Franchisees.

Millie’s Coookies to expand the brand through Master Franchisees.

Everyone loves cookies, despite the economic situation! Operating for 25 years, UK based baked goods franchise Millie’s Cookies has survived several economic downturns and continues to experience like-for-like growth. The company is now looking for international Master Franchisees to expand the brand further.Millie’s Cookies opened its first store within the well-known London department store Selfridges on Oxford Street. Since then the brand has expanded throughout the UK and has over 120 outlets. Although Millies Cookies appeals to a wide demographic, its core consumer is young (aged 20-25) and with a female bias. According to the company: “This consumer group is extremely loyal to Millie’s Cookies and hence the brand is successful across both transit and leisure locations.”A Millie’s Cookies franchise can be operated in a variety of formats, however the two main types are stores and satellite and kiosks. Millie’s Cookies is looking for companies and business experienced candidates evidencing financial capability to open a number of stores to a pre-determined opening schedule under a development franchise agreement and expand Millie’s Cookies into their local territories. Capital requirement per store is circa £100k.

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