'Minor' to enter India with 3 brands - Franchise Mart

‘Minor’ to enter India with 3 brands

‘Minor’-Thailand based Food Group will enter the Indian market in 2010 and plans to bring three of its major brands of ice-cream, pizza and coffee. The company, which owns the ‘Swensen’s’ brand of ice-cream chain along with fast food brand ‘The Pizza Company’ and coffee chain ‘The Coffee Club, plans to set up operations in India by mid 2010 through the franchise route.The company has appointed a master franchisee for Swensen’s in India and the first restaurant will be opened in Bangalore by the middle of next year. It will also be starting two other brands The Pizza Hut and The Coffee House-by the end of 2010.

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