“Paradise Juice”

We at ParadiseJuice believe that nothing is purer than “Nature” itself, that we are nature’s children and hence what nature provides us with is the most enriching and nourishing gift of all. Paradise Juice came into existence in the year 2006 out of this very need, to help nature’s goodness reach people. I came to realize,that in our hectic and stressful lives, we had forgotten the goodness of fruits. He decided to bring “Nature” and people closer to each other. He saw that there were very little options available to Juice Lovers, to enjoy world class service and quality standards. It is to change this that I decided to set up Paradise Juice.

Q. What inspired Paradise Juice to take the franchise route to expand business?

Franchising is a very effective and a faster tool for expansion. Especially in the current business environment in India, I see a huge amount of energy. The no of individuals who are responding to their entrepreneurial calling is amazing and they are brimming with enthusiasm and energy. Most of them are looking for transparency in business relations and want to take an ethical route to success. This is where we come in.

Q. Which franchise module works along with your brand?

Our ‘Parlour Model’ represents the true nature of what we are. It is usually an independent outlet with generous seating capacity.We are proud of the service we give to our customers, and Parlour Model gives us the best opportunity to demonstrate that. This along with the perfect ambience completes the ‘Paradise Experience’ that our customers keep coming back for.

Q. How is Paradise Juice different from all the other F&B brands?

The biggest differentiating factor is ‘OUR PRODUCTS’. Our range of juices, milkshakes, smoothies and desserts are freshly prepared using real fruits. The resulting taste and texture is simply unmatched anywhere else. To make it even better we make these products available throughout the year regardless of the season or the availability of the respective fruits in the markets. So you can enjoy your favourite fruits throughout the year at Paradise Juice.

Q. What kind of training and support a franchisee would get when partnering with you?

Paradise Juice provides a very comprehensive training program to our Franchisee and their staff. Our ‘one of a kind’ products and excellent service standards necessitate this. Not only that we provide full onsite support throughout the term of agreement, in every aspect of outlet management i.e. right from Site Selection, Remodelling, Supply of Equipments, Supply of inventory, Human Resource Management, Marketing etc.

Q. How many outlets do you have presently? What’s your approach for market presence in India?

We have three company owned outlets at present in Navi Mumbai. We are planning to expand in a phased manner to all Tier I cities first beginning with Western India.

Q. What are the future plans of “Paradise Juice”?

In the immediate future we are planning to open 30-40 outlets in the Mumbai – Pune belt.