Spice has announced the appointment of emerging actress Sonam Kapoor as its brand new face across the mobility businesses including mobile handsets, mobile retail and value added services.

Sonam Kapoor started her career as an assistant director to Sanjay Leela Bhansali during the making of the film Black. The charming actress is one of the brightest emerging stars of the Indian Film Industry with successful movies like Saawariya and Delhi 6 to her credit.

In the past Spice have had long, successful associations with leading actresses from the Hindi film industry including Priyanka Chopra and Katrina Kaif as brand ambassadors.