Woodland is giving a big push to the kidswear segment with plans to launch range of shoes for children by the middle of this year and open dedicated shop-in-shops format for the segment.
Besides, the firm which had last year ventured in the kidswear segment with its apparels range, is also set to open exclusive stores of its premium brand ‘Woods’ for adults in the next few months.
For the premium range ‘Woods’, the company plans to open about eight-ten exclusive stores in major metros by year-end.
At present, Woodland has over 300 outlets across the country, besides being present through another 3,500-odd multi-branded store. Last month, the company had announced plans to open exclusive stores in the overseas markets.